VACANCIE

SENIOR DIGITAL TRAFFICKER/DIGITAL MEDIA BUYER SPECIALIST

What you need:

Minimum 3 years’ experience in digital media agencies, with a focus on performance marketing.
Experience in running digital campaigns: Social Ads, Google Ads, Marketplaces (Amazon, Mercado Libre, etc.).
Experience drafting reports, metrics, social activity, e-commerce activity, analytics, etc.
Google Adwords and Google Analytics certification.
Be an expert in personalized audience building and segmentation using tracking and measurement pixels.

Designing digital advertising strategies for e-commerce: defining monthly/quarterly purchasing goals, planning budget allocation for the advertising plan according to the funnel determined, and defining KPIs.
Designing, implementing, and optimizing traffic and conversion campaigns on Facebook, Instagram, Google Ads (Search, Display, and Youtube), to create online sales through e-commerce (you’ll be working alongside a design team to create the required communication materials).
Designing, implementing, and optimizing PPC strategies within marketplaces (Amazon and Mercado Libre).
Researching and constantly monitoring competitor advertising strategies (traffic volume, variation of available ads and keywords, areas of opportunity).
Monitoring campaigns every other day for internal reports.
Configuring goals in Analytics and digital marketing reports via Google Data Studio.

Creativity.
Numeracy skills and analytical thinking.
Advanced skill level on digital advertising platforms (Google Ads and Facebook Ads).
Knowledge of Analytics, Facebook Pixel, Google Re-targeting pixel, Google Data Studio and other tracking and measuring platforms.
Mastery of the creative process for ad creation.
Good level of English.
The desire to do things right, grow, and form part of a highly talented team.
Be able to write and have excellent spelling.